Come back with me to January 2019. At this point, Sky Footwear had been around for about 2 and 1/2 years, and though things were going well, we started itching for more. We didn't know what this would look like for us quite yet, but we knew we had to start brainstorming. Should we stick with Sky Footwear and add a line of shoes, perhaps? Or should we rebrand to give us more flexibility in the future to be able to add whatever items we want? (Obviously you know the end of the story, but at the time it was a BIG mystery!) We actually did explore the shoe option for awhile, including receiving a few samples from different suppliers, but ultimately we didn't want to pigeon hole ourselves into just the footwear industry. Thus we decided to rebrand and expand.
Keeton Yescott
Author
I'm Keeton - proud Portland (Maine) native living in Indianapolis with my husband and dog. Writing has always been a hobby of mine, so getting to write this blog is one of the highlights of my job. You can almost always find me with a coffee in hand, preferably iced if I had it my way. I'm passionate about fashion & believe that putting on the perfect pair of jeans is an instant mood booster. Some of my favorite things to do are going thrifting, reading murder mystery books, and spending quality time with people I love.