Year 3 in Review

Year 3 in Review

by Keeton Yescott August 17, 2020 2 Comments

From hiring our third full time member to the launch of our bamboo t-shirt line, we're highlighting all of our favorite moments from the last year.


BEST SELLING SOCKS
We're going all the way back to last fall. We had a lot of new releases the past year, but the leopard socks were perhaps the most loved by our customers. (Yes they're still availbale to purchase this year, too :))

INDY STYLE

Because we had released items beyond socks (and because our socks are cute - duh!) we had the fun opportunity to be go on Indy Style and talk about all of our new products last fall.

COZY WINTER STYLES

When we released hats, we had no idea how they would be received. We were please with how well they ended up doing! Our "Acadia Vintage Winter Wool" styles were also a top seller.

WHEELER MISSION PARTNERSHIP

Teaming up with Wheeler Mission last November is one of our favorite partnerships to date! It seemed like the whole town of Indianapolis got on board with this one. It was very, very encouraging to experience. Plus we donated over 20,000 items. IN ONE MONTH!


FIRST MARKET SEASON

We worked our first ever season of holiday shows and markets, and man-oh-man is that a lot of work! It was so fun meeting our customers in person and getting to see people face to face. People love the experience of "feeling" things before the buy them, so it was cool to give our shoppers an opportunity to do that.

COVID-19 / WORK FROM HOME

We obviously can't talk about the past year without talking about the pandemic and the months of working from home. We were never more happy to sell socks and other cozy items than during this time.


FIRST QUARTER LENGTH SOCKS

I love our quarter length songs, they're so stylish, girly, and sweet! We released them in the spring, and they've been the perfect summer socks.

MORE BAMBOO SOCKS
Of course, I had to mention our newest bamboo socks, too. We had not only these quarter length ones, but also two dress sock versions (that are perfect for work from home, too!)

RELEASE OF T-SHIRTS

Launching our rebrand just a few days ago was probably the most exciting moment of all - a great start to the "birthday week"! This has been over 6 months in the making and it's incredible to see it all come to fruition. We are equally excited as what's to come in the future.

A NEW (FULL TIME) TEAM MEMBER

Perhaps the most exciting moment for us all year. We welcomed Steve as our third full-time employee. He has already been doing amazing things for us since joining in May, and we're extremely excited to see what the future brings for him.

RUNNING SOCK MOMENTUM


We've been sharing a little bit about this already, but we've been dabbling around in the running sock industry. We found something good, and we think big things are coming for the next year with it!

HAND OUTS

Last but not least, we wanted to show a few of our hand outs over the last year. It's been disappointing that we can't do them right now due to the pandemic, but one day we are looking forward to getting back to it.

From hiring our third full time member to the launch of our bamboo t-shirt line, we're highlighting all of our favorite moments from the last year.


BEST SELLING SOCKS

We're going all the way back to last fall. We had a lot of new releases the past year, but the leopard socks were perhaps the most loved by our customers. (Yes they're still availbale to purchase this year, too :))

INDY STYLE

Because we had released items beyond socks (and because our socks are cute - duh!) we had the fun opportunity to be go on Indy Style and talk about all of our new products last fall.

COZY WINTER STYLES

When we released hats, we had no idea how they would be received. We were please with how well they ended up doing! Our "Acadia Vintage Winter Wool" styles were also a top seller.

WHEELER MISSION PARTNERSHIP

Teaming up with Wheeler Mission last November is one of our favorite partnerships to date! It seemed like the whole town of Indianapolis got on board with this one. It was very, very encouraging to experience. Plus we donated over 20,000 items. IN ONE MONTH!

FIRST MARKET SEASON

We worked our first ever season of holiday shows and markets, and man-oh-man is that a lot of work! It was so fun meeting our customers in person and getting to see people face to face. People love the experience of "feeling" things before the buy them, so it was cool to give our shoppers an opportunity to do that.

COVID-19 / WORK FROM HOME

We obviously can't talk about the past year without talking about the pandemic and the months of working from home. We were never more happy to sell socks and other cozy items than during this time.

FIRST QUARTER SOCKS

I love our quarter length songs, they're so stylish, girly, and sweet! We released them in the spring, and they've been the perfect summer socks.

MORE BAMBOO SOCKS

Of course, I had to mention our newest bamboo socks, too. We had not only these quarter length ones, but also two dress sock versions (that are perfect for work from home, too!)

RELEASE OF THE T-SHIRTS

Launching our rebrand just a few days ago was probably the most exciting moment of all - a great start to the "birthday week"! This has been over 6 months in the making and it's incredible to see it all come to fruition. We are equally excited as what's to come in the future.

A NEW (FULL TIME) TEAM MEMBER

Perhaps the most exciting moment for us all year. We welcomed Steve as our third full-time employee. He has already been doing amazing things for us since joining in May, and we're extremely excited to see what the future brings for him.

RUNNING SOCK MOMENTUM

We've been sharing a little bit about this already, but we've been dabbling around in the running sock industry. We found something good, and we think big things are coming for the next year with it!

HAND OUTS

Last but not least, we wanted to show a few of our hand outs over the last year. It's been disappointing that we can't do them right now due to the pandemic, but one day we are looking forward to getting back to it.




Keeton Yescott
Keeton Yescott

Author

I'm Keeton - proud Portland (Maine) native living in Indianapolis with my husband and dog. Writing has always been a hobby of mine, so getting to write this blog is one of the highlights of my job. You can almost always find me with a coffee in hand, preferably iced if I had it my way. I'm passionate about fashion & believe that putting on the perfect pair of jeans is an instant mood booster. Some of my favorite things to do are going thrifting, reading murder mystery books, and spending quality time with people I love.



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August 29, 2020

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